community

Hey gang!

One of the most often-asked questions throughout the migrations to the Unified Community Platform (UCP) has been, “what will the new design be for the platform?” That’s what we’re going to dig into today. You’re going to see what the new FandomDesktop experience looks like. You’re going to see what this project is and is not, the kinds of feedback we’ve incorporated, where we’ve drawn from lessons learned on both Fandom and Gamepedia, and what the different experiences for readers and logged in editors are.

A few weekends ago at Community Connect, one of the commitments we made is that “more is more.” More transparency. More context. More candidness. More information. This blog is really long, but it’s an effort to deliver on that commitment now and in the future. And I’m really excited to dig into these designs with you. I’m not just saying this because I work here—I’m incredibly excited about FandomDesktop. It’s a modernized look and feel for Fandom, with really important elements brought over from Gamepedia. In fact, there’s one particular piece of information later in this blog that is the most exciting announcement that I’ve ever been able to bring to you. So I’ll call that out when we get there.

Wait, wait, wait. You just did UCP. Now you’re changing the design?

Good callout, we should probably back up a bit and reset some context after a long UCP process. When we announced the UCP, we said there were two phases—the technology (aka how the platform works on a technical level) and then the look and feel of the wikis themselves. So far, most of our focus with you has been on that first phase. After all, when you’re building a car, you have to make sure the engine is running well before you worry about how to paint the frame.

Over the last few months, we’ve all but completed the migrations to the UCP and are close to closing the door on the legacy platform. We’ve taken a big whack at fixing key quality of life bugs over the last 2 weeks, and you’ll be happy to hear that, moving forward, a more sizable chunk of our development teams’ time and resources will be focused on constantly improving existing and new features, improve the “quality of life” for all users, and operate a platform that has fewer and fewer bugs as we move forward.

We’ve also transitioned all Gamepedia wikis and, so far, 30% of Fandom wiki traffic to the new FandomMobile skin, the first phase of our new unified mobile experience.

Now it’s time for what’s on everyone’s mind: what the new and unified design will be on desktop for Fandom and Gamepedia wikis. After all, while many of you use the mobile experience as well and while mobile does account for the majority of our traffic, wiki editing and maintenance is generally a desktop experience. So it’s important that we get FandomDesktop right. It may not be the majority of traffic, but it’s certainly the skin used by the majority of you who are the stewards and lifeblood of your community.

What is FandomDesktop?

FandomDesktop is the new unified look and feel of Fandom and Gamepedia wikis. That’s our eloquent way of saying it. Put more simply, it’s the site’s desktop skin. It’s been designed based on things we’ve learned from past experiments and previous attempts at changing the design of the platform. This isn’t the first time we’ve done this! But it’s certainly the biggest visual change that we’ll have made to Fandom’s look and feel since 2010, and we recognize that it’s going to be a big transition for Gamepedia wikis in particular.

It’s also based on years and years of feedback, both from casual audiences as well as admins and editors. That includes a number of recent studies. We’ve done three user research studies (two with editors, one with consumers), we’ve solicited feedback directly from the Community Council, and we heard feedback at Community Connect. Along the way, we’ve tested out a number of options, incorporated changes based on feedback, and further tested with all audiences to make sure the design reflects those insights.

The design also takes into account important elements of both platforms, but not all elements—if we tried to just combine the two distinct styles, it would probably be a Frankenstein’s monster that tries to appease everyone but ultimately pleases no one.

There are some key points that wiki admins/editors have said are important to them, and that the general audience has said is important to them. Let’s take a look at some of those:

What Editors & Admins Say What the General Fanbase Says
They’re anxious about change between Fandom and Gamepedia, with each one having clear elements of their experience that they would never want to lose. They often don’t realize that individual wikis are all part of one platform. They arrive on the site from Google to find information, but don’t connect the brand.
They want to utilize more screen real estate, and many don’t like the fixed width experience on Fandom wikis. Wiki content can often be long and difficult to consume, especially when looking for an answer to a specific question.
They love the ability to customize their wikis and take great pride in what they build and how they express their identity. They like clean and consistent designs that are easy to navigate, and don’t like customizations that impact accessibility.
They want quick access to their editor tools and important links, and the ability to easily moderate and manage their wikis. They often only visit one wiki and/or type of content during each visit, so not every tool or page is relevant to their experience.

So taking that into account, we had to define the scope of what we were doing with FandomDesktop and our overall redesign project (which includes FandomMobile). Equally important to understanding what FandomDesktop is, is understanding what it’s not. Let’s take a quick look at that:

What FandomDesktop is What FandomDesktop is NOT
It’s a redesigned layout for wiki articles that includes consistent ad placements and content viewing so people don’t have to relearn how to use the site from one wiki to another. It’s not introducing new types of content or creator tools. That’s next! We’ll have a blog on some of the new tools that you can expect very soon. We announced some of it at Community Connect and the reception was wildly positive.
It includes a unified global nav experience and local navigation experience for both Fandom and Gamepedia wikis, allowing users to easily find content on the wiki they’re on and across the entire platform. It’s not implementing new search-related features, though there will be some incremental search improvements we can make as part of this project before tackling a better search experience longer term.
It’s a design that will be further married with the FandomMobile skin, with a new Theme Designer that will eventually apply to mobile (finally bringing mobile theming to Fandom wikis - something Fandom users have asked to have for many, many years.) It’s not redesigning non-wiki pages like the Fandom home page, editorial content pages, or Discussions. A separate project to make some initial updates to the Fandom home page site will run in parallel.

What does FandomDesktop look like?

Now that we’ve got all of the context out of the way, we can finally get to the fun part—what it actually looks like! I want to preface this by saying that we’re going to lead this blog with what the logged out / non-wiki editor experience looks like. That means you’re going to see ads in these mocks. You’re going to see things that might not be aimed at you. But we felt it was important to show you what the general audience will see first.

ANON - Default
Note that some elements of this mock, like the infobox, are for mock purposes and are not meant to suggest that wikis will not be able to customize how those elements look.

This is the experience fans will see when they first come to the site and aren’t logged in, generally after finding your wiki in Google search results. There’s a few things that I want to draw your attention to in this, before moving onto more mocks that will show more personalized viewing experiences.

What does FandomDesktop look like as you scroll down the page?

Great question! The top of the page is incredibly important, but let’s not forget about what the site looks like as you scroll into the heart of the page and start digging into the content. As audiences start looking for information, it’s important to us that all navigational elements remain within reach so they can quickly jump through the page, the wiki, or Fandom as a whole.

Here’s a mock of what that looks like:

ANON - Scroll
Note that some elements of this mock, like the collapsed table of contents, are purely for mock purposes and are not an indication of a deliberate change in functionality.

Let’s talk about some of the key elements here:

Please tell me there’s a dark mode.

You asked, we listened. Dark mode has been available as a wiki-level option on Gamepedia for a long time, but it’s never been available on Fandom. That’s about to change as we add in more personalized viewing options. Check that out:

ANON - Dark Theme2

Every user consumes content in their own way and, to match that, FandomDesktop gives users more control over how they view the page even when logged out. We love how Gamepedia supports a light and dark theme, so we made that a foundational piece of the new experience.

Our new Theme Designer will allow you to customize both the light and dark themes for your wiki. While our mocks here use the same header image, the Theme Designer will allow you to have a different one for light and dark. Admins will also be able to set whichever version they want as the default theme for their wiki—the first time there’s been any optionality in default theming since 2010. We’re also adding native font support for custom headings, thereby allowing for more expression of the wiki’s identity.

We're also providing accessibility support when it comes to picking your colors for light and dark themes to ensure all readers can enjoy your wiki's content.

Ok, so what does the logged in user experience look like?

That’s another great question—you’re on a roll today.

On both Fandom and Gamepedia, the site looks exactly the same regardless of whether you’re logged in or logged out. Sure there’s some differences, like the ability to turn off most ads on Fandom and to earn the ability to do that with Gamepedia Pro, but that’s mostly it. In particular, the current look of Fandom was designed with a “one size fits all” approach where editors saw everything readers saw even if it wasn’t useful for them. Our experience over the years tells us that this isn’t the right approach, and that we should be finding ways where the logged in experience is more tailored to editors. FandomDesktop is very much a step in that direction.

Once you log in, here’s what the site can look like:

Logged In - Default

Let’s go through the key points here:

As you scroll, here’s what you’ll see:

Logged In - Scroll

As always, some key points:

You teased a really exciting announcement...

I did indeed. You may be thinking to yourself, what if I don’t want to see the right rail even with those additional page tools? What if I want even more space for the content on my screen? I told you earlier in this blog that I was going to tell you something that I think is the most exciting thing I’ve ever announced, and it’s the answer to those questions.

If you’re a logged in user, you will be able to set an account preference to collapse and hide the right rail. You will also have a toggle on the page to show or hide it. Here’s what the page will look like when that happens:

Logged In - Collapsed Right Rail

For the first time in over a decade on Fandom, you will be able to have a truly full width experience if you’re logged into your account. We can’t do that for logged out users—the right rail is a necessary vehicle for advertisements—but we are building this perk in for you. We’ve heard this feedback since 2010, when the fixed width experience became one of the biggest lightning rods in the Oasis skin. We heard it in user research studies with editors during the designing of FandomDesktop. We heard it from the Community Council. We particularly heard it from Gamepedia editors, who otherwise would have lost some of their screen real estate. And we heard it at Community Connect, where we promised to listen to feedback and incorporate what we could.

Long story short: we heard it loud and clear. This has been something that has been dearly important to Gamepedia editors and something we’ve heard a lot from Fandom editors, and we’re excited to be able to deliver on that with even more content width than Gamepedia. We’re still going to try to make the right rail more useful to you and hope you enable it, but we’re leaving that choice in your hands.

What does the page look like when I’m editing?

We want to make sure that the visual identity of FandomDesktop remains intact when you’re in edit mode. We’re striving to continue improving the editing experience, aiming to give you more space to edit while keeping core functionality close. The Gamepedia editing experience has done a nice job of providing you access to additional functionality outside of the editor toolbar, something we’ve carried over to the new design.

Check out the editing flow:

Logged In - Editor

The most important points here are:

What if I see things that could be improved?

The redesign isn’t the end of the story, but rather a new beginning. This new skin is a basis for which we can continue to make improvements. Some key areas we know could still be improved include:

If you think there’s something we’ve missed, let us know! We’ll be reading all of the feedback left on this blog. If your wiki has a Wiki Representative, you can send your feedback to them. If not, you can send us an email at community@fandom.com.

Timeline for the FandomDesktop release

FandomDesktop will become available as an opt-in and new wiki experience later this spring, with existing wikis moving to it as the default experience in the summer. We will have more specific timing in a later blog.

Next Steps

And so, gang, we’ve reached the end of this long blog journey of ours. There’s a lot more that I haven’t covered yet, either at all or in deeper detail. Over the next several weeks, more blogs will take a deep dive into topics including the Theme Designer, local and global navigation, article pages, editor tools, customization elements, and more detail about how community feedback has shaped this new design.

In the meantime, we invite your feedback in the comments!

MisterWoodhouse
Fandom Staff
Will was the Global Communications Lead at Fandom, but no longer works here. Before that, he was the Community Manager for Gamepedia and the Gaming Community Manager for Imzy. Outside of work, he hangs at the beach, explores breweries, plays golf, and lifts big weights for fun.
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